About Us
CATE! Shaping The Future of Canadian Tourism
7 Years of Innovation, Partnership & Sustainable Growth
Who We Are
Canada Association of Tourism Employees (CATE) is a nonprofit tourism membership organization committed to fostering innovation through research, development, and strategic partnerships. Learn about our mission, values, and the minds behind our niche marketing, environmental, and tourism projects.
From Caribbean Roots to Canadian Innovation
Established in 2019, CATE builds on a decade of success in the Caribbean.
- 2014: Our Tourism Charity launched.
- 2019: CATE Established in Ontario
- 2020: National Expansion
- 2023: 500+ Members Served
- 2025: Launched Global Hospitality and Tourism Network
- 2026: National Tourism Awards Ceremony
- 2026: Recruiting 10,000 Tourism Ambassadors
- 2026: 7th Anniversary National Free Tourism Members Convention
- 2026: Free Cruises & All-inclusive Packages for our Qualified Tourism Ambassadors
- 2026: 700 Free Prizes, Vacations, Tours, Dinners and Hotel Stays in Niagara Falls, Ont.
🌱 Sustainability
Leading Canada’s transition to eco-conscious tourism through:
- Carbon-neutral certification programs
- Green infrastructure development grants
- Wildlife conservation partnerships
- Zero-waste tourism guidelines
- Developing Eco-Tourism Tours across Canada
🤝 Partnership
Building bridges across sectors to amplify impact:
- BATE( Barbados Association of Tourism Employees) Our Caribbean Headoffice
- Government policy co-creation
- Indigenous community collaborations
- Academic research alliances
- (GHTN) Global Hospitality & Tourism Network
💡Innovation
Pioneering tomorrow’s tourism solutions today:
- AR cultural heritage experiences
- Blockchain tourism passports
- AI-driven visitor management
- Smart destination platforms
- 20 New Tourism Attractions
🌍 Community
Empowering local voices in tourism development:
- Newcomer workforce integration
- Rural tourism microgrants
- Indigenous storytelling workshops
- Youth entrepreneurship incubators
- Canada Tourism Renaissance
Founded with a vision to promote innovation and foster tourism-driven prosperity, the Canada Association for Tourism and Employees (CATE) has supported its members, newcomers, and organizations for over six years. Our legacy is rooted in the Caribbean which has served the tourism workforce for over a decade.
Building on this solid foundation, we have expanded our mission to Canada, establishing our base in the Niagara Region of Ontario. This transition reflects our commitment to community-driven growth and sustainable development while leveraging the synergies between innovation, cultural diversity, and economic empowerment.
With a national outlook and a growing network, CATE is positioned to support initiatives that align with our values—supporting local entrepreneurship, advancing clean technologies and green tourism, and enhancing opportunities for equity-deserving communities across Canada.
Our History
Our Team
Our team comprises tourism, financial services, hospitality, event management, engineering, and business development experts, all united by a passion for turning ideas into actionable solutions.
Our Team Of Dedicated Staff And Volunteers Are Here For You
Our Dedicated Trained Staff Are Here To Serve You